Apple Unveils Super-Fast iMacs with M3 Chips

Apple’s recent presentation on October 31 was a brief but impactful 32-minute event that unveiled the new M3 chip series, along with two impressive computers: the desktop iMac and the black MacBook Pro. The presentation was shot in ProRes Log on an iPhone 15 Pro Max, showcasing Apple’s technological prowess.

The M3 series chips are a game-changer. Developed using 3nm technology, a significant improvement over the previous 5nm, they offer better optimization for artificial intelligence and machine learning while significantly reducing energy consumption. As a result, the new MacBook models are among the world leaders in battery life, and the M3 chip has doubled the iMac’s power. This makes them highly appealing to professionals in modeling, design, graphics, and anyone seeking high performance, large screens, and impeccable color accuracy.

The M3 chip lineup

1. Base M3 Chip: It boasts 8 CPU cores (4 high-performance and 4 high-efficiency cores) and a 10-core GPU with up to 24GB of unified memory. Apple claims that the base M3 chip is 35% faster than the M1, with graphics performance surpassing the M1 by 65%.
2. M3 Pro: With 12 CPU cores (6 high-performance and 6 high-efficiency cores) and an 18-core GPU, it’s 40% faster than the M1 Pro, supporting up to 36GB of unified memory.
3. M3 Max: The powerhouse with a staggering 92 billion transistors features 16 CPU cores (12 high-performance and 4 efficient cores) and a GPU with 40 cores, resulting in a 50% increase in performance compared to the M1 Max. The M3 Max supports up to 128GB of unified memory.

All three chips feature Dynamic Caching, a new-generation GPU technology, which enhances graphics and gaming performance.

The iconic iMac has received a significant boost with the M3 chip. It’s now four times more powerful than the most robust 21.5-inch iMac and twice as fast as its predecessor with the M1 chip. The new model features a 24-inch Retina display with a 4.5K resolution and 500-nit brightness. It’s equipped with 1080p FaceTime cameras, studio-quality microphones, and a six-speaker audio system with Spatial Audio support.

Key specifications of the iMac M3

• CPU: 8 cores, GPU: up to 10 cores;
• Up to 24GB of RAM;
• Hardware acceleration for ray tracing and mesh shading for realistic graphics and gaming experiences;
• 16-core neural engine and the latest media engine for maximum machine learning performance;
• Support for hardware AV1 decoder;
• Connectivity: Wi-Fi 6E for faster downloads, Bluetooth 5.3;
• Port selection: Up to 4 USB-C ports, including 2 Thunderbolt;
• Sleek design with a slim profile, measuring only 11.5 millimeters.

The new iMac with the M3 chip is a versatile option for a wide range of users, including offices, schools, universities, labs, and homes. It’s twice as fast as the previous generation with the M1 chip, making it a substantial upgrade for Intel users.

The iMac with the M3 chip will be available in seven colors, and the included peripherals will match the iMac’s color. As for pricing, it’s yet to be revealed. Stay updated with news and sales launches on our Instagram page.